Marketing Essentials

Marketing Essentials blends theory and practice to facilitate immediate implementation and impact.  Students will learn to develop strategic marketing with sales and customer plans.  A review of the marketing environment is used to help develop the segmentation, targeting and market positioning strategy for implementation along with the marketing mix (product, price, place and promotion).  The goal is the identification and delivery of organizational competitive advantage and customer satisfaction – key to long-term revenue growth, profitability and success.

COMMUNICATION IN MS. GANT CLASS WILL BE VIA GMAIL ACCOUNT (MSALICIAGANT@GMAIL.COM) AND THE REMIND SOFTWARE. IT IS REQUIRED THAT YOU FOLLOWING THE INSTRUCTIONS FOUND IN THE NEW STUDENT INSTRUCTION SHEET:


What is Marketing All about?



Student Files:

Online Resources:

DISTANT LEARNING INSTRUCTIONS FOR WEEK MARCH 30- APRIL 3

As you know by now, we will be doing learning digitally for a couple of weeks., but this doesn’t stop our grind.

Marketing interwinds with Adobe Photoshop on all levels!

Therefore, WE WILL BEGIN LEARNING Photoshop as promised.

 
You will have FOUR weeks to complete the Learnkey Photoshop assignments. Starting March 30 your assignment you complete will be uploaded to your 4th nine weeks folder. 


CLASS MEETING ON GOOGLE HANGOUTS MARCH 30 @ NOON

The invitation to GOOGLE HANGOUT MEETING can be found in your EMAIL and also your GOOGLE CALENDAR. At Noon just click on JOIN HANGOUT.


Instruction:
Go to Gmetrix.net and download the software until your computer ( its free)

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Log in with your username and password and use the following learnkey access code: 
LKEY-61688-33421-2019PS

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Then click Redeem and select START A NEW COURSE:

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Then select the Learnkey: Photoshop CC 2018/2019 ( as shown below)

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Then complete the following lessons per DEADLINE DATE:

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1. Working in the Design Industry DUE April 3 BY MIDNIGHT     

 You have to get 100% for THE ENTIRE SECTION 

Photoshop CC 2018 Session 1 Pre Assessment

Lesson 1- Purpose, Audiences, Design Copyright, Permissions and Licensing( ALL OF EXERCISE LABS, STUDENT WORKBOOK AND FOLLOW ALONG FILES)       

Lesson 2- Digital Image Terms and Basic Design Principles( ALL OF EXERCISE LABS, STUDENT WORKBOOK AND FOLLOW ALONG FILES)     

Photoshop CC 2018 Session 1 Post Assessment ( WITH A 100% PASSING SCORE)


ON MONDAY, APRIL 6- KAHOOT QUIZ:

Students need to make sure that their Learnkey Session was completed like below:

The Kahoot Quiz will be on the section above of the Photoshop Learnkey. Students will join the class chat via Google Hangout in their Google Calendar.

ONLINE DISTANT LEARNING ASSIGNMENT FOR WEEK APRIL 6-10, 2020

2. Project Setup and Interface  DUE April 10 BY MIDNIGHT     

 You have to get 100% for THE ENTIRE SECTION         

 Photoshop CC 2018 Session 2 Pre Assessment

Lesson 1- Document Creation and Workspaces( ALL OF EXERCISE LABS, STUDENT WORKBOOK AND FOLLOW ALONG FILES)       

  Lesson 2- Non-Printing Tools and Import Assets, Colors, Swatches, and Gradients( ALL OF EXERCISE LABS, STUDENT WORKBOOK AND FOLLOW ALONG FILES)          

In-App Exercise Labs          

Photoshop  CC 2018 Session 2 Post Assessment ( WITH A 100% PASSING SCORE)


Distant learning Assignment Week April 13- 17, 2020

3. Organizing Documents DUE April 17 BY MIDNIGHT     

 You have to get 100% for THE ENTIRE SECTION     

Photoshop CC 2018 Session 3 Pre Assessment

Lesson 1- Layers  ALL OF EXERCISE LABS, STUDENT WORKBOOK AND FOLLOW ALONG FILES)         

Lesson 2- Layer Visibility and Destructive and Non Destructive Editing( ALL OF EXERCISE LABS, STUDENT WORKBOOK AND FOLLOW ALONG FILES)          

In-App Exercise Labs          

Photoshop CC 2018 Session 3 Post Assessment ( WITH A 100% PASSING SCORE)


Distant learning Assignment Week April 20- 24, 2020


4. Creating and Modifying Visual Elements DUE April 24 BY MIDNIGHT       

You have to get 100% for THE ENTIRE SECTION          

Photoshop CC 2018 Session 4 Pre Assessment

Lesson 1- Core Tools, Add and Manipulate Text( ALL OF EXERCISE LABS, STUDENT WORKBOOK AND FOLLOW ALONG FILES)         

Lesson 2- Manage Selections (ALL OF EXERCISE LABS, STUDENT WORKBOOK AND FOLLOW ALONG FILES)         

Lesson 3- Reconstruction Techniques, Appearance Modification( ALL OF EXERCISE LABS, STUDENT WORKBOOK AND FOLLOW ALONG FILES)          In-App Exercise Labs          

Photoshop CC 2018 Session 4 Post Assessment ( WITH A 100% PASSING SCORE)


Distant learning Assignment Week April 27- MAY 1, 2020


5. Publishing Digital Media  DUE MAY 1 BY MIDNIGHT       

You have to get 100% for THE ENTIRE SECTION          

Photoshop CC 2018 Session 5 Pre Assessment

Lesson 1- Preparing Images for Exports and Save Digital Images( ALL OF EXERCISE LABS, STUDENT WORKBOOK AND FOLLOW ALONG FILES)     

In-App Exercise Labs          

Photoshop CC 2018 Session 5 Post Assessment ( WITH A 100% PASSING SCORE)


Remember, you can work at your own pace, but I will be running reports on the due dates and inputting grades.

I WILL NOT ACCEPT LATE WORK FOR ANY REASON,


LET ME KNOW IF YOU HAVE QUESTIONS. 

WHEN YOU ARE DONE, YOU DON’T NEED TO UPLOAD ANYTHING, EACH SECTION WILL DISPLAY A GREEN CHECK MARK AND IT WILL ALSO SHOW YOU WHAT PERCENT YOU HAVE COMPLETED SO FAR.


May ACADEMIC CALENDAR